Thinkingheads
- Client:
- Thinkingheads
- Deliverables:
- Brand Image, Website, Business Cards, Social Media Strategy
How do you sell strategy? Amongst brand developers it is a well known fact that it is extremely harder to position a service brand than a product brand. The competition is higher and the fact of not having a physical product represents a very complex communication task. The objective was to develop a brand that would act as a conversation starter. As a result a unified and appealing brand was created that was able to boost and integrate with the client’s sales process.
Ruster Mass Messaging Kiosks
- Client:
- Ruster
- Company:
- Ruster Advertisement
- Deliverables:
- Logo, Business Plan Editorial Design, Funding Presentation, Business Cards, Kiosk Prototype Design, Software Interface look & Feel
Bonguilla helped the client develop their brand image, prototype design, business plan and funding presentation that were key in order for Ruster to acquire sources of capital during the beta period of the start-up. Today, Ruster is a promising business in start-up phase that is already looking into expansion to several other metropolitan areas of Mexico and one of our returning clients.
CHS Brand Creation
- Client:
- Consulting Home Service LLC
- Deliverables:
- Logo Design, Web Design, Promotional Material, Audio Spot Production
In the middle of the housing/lending crisis, the client (a mortgage brokerage firm) needed to position itself as a solid company and communicate all its years of experience in order to differentiate and stand out amongst the multitude of loan modification companies that emerged and started competing for the client’s long time target, the Hispanic market of the Phoenix metro area.
Pavarotti without Borders
- Client:
- Centennial Committee “Patronato Centenario“
- Company:
- Mexicali, BC's Centennial Committee
- Deliverables:
- Contribution in Information System, Brand Implementation, Sponsor Management, Advertising, VIP Red Carpet design, Promotional Articles, Event Branding, etc.
Valuable contributor in the organization of an ambitious concert for 40,000 attendees in the middle of the desert, performing live, the now late internationally renowned opera singer Luciano Pavarotti. The idea was to generate an unforgettable event that would be remembered forever in the collective mind of the city, since this event was organized to celebrate the centenary of a medium size booming border town (Mexicali, BC Mexico) and at the same time project the city at an international scale.
Housewarming Kit
- Client:
- Corporate Communications Department
- Company:
- Urbi Desarrollos Urbanos, SA de CV
- Deliverables:
- 4 Different versions of Housewarming Kit: Retailer Discount Cards, Mugs, Keychain, Music CD, Throw, Scent Plug-in
The client, a major housing developer at a national level in Mexico, required to brand their housing unit delivery process, a highly emotional event for its clients and one of the most effective sources to generate word of mouth. At the same time, the company size and fast growth urged for standardization and economies of scale since its targeted niches and the brand experience for each expanded through 4 different market socioeconomic segments and a national coverage of more than 100 active (still selling) developments, each under a different management.
Wok Fast Casual Japanese Food
- Client:
- Wok
- Company:
- Conceptos Gourmet SA. de CV
- Deliverables:
- Brand Image, Iconographic System, Menus, Expo Stand Design, Menu Display, Interactive Order Flyer, Uniforms and Environmental Design for Store and Social Media Campaign.
Wok is a fast casual start up that provides a semi-fast, low-carb, low calorie option of fast food targeting a demographic between 15 -35 years old in high traffic density areas like food courts and main transit arteries of industrial cities in Mexico, where it usually competes with a myriad of fast food alternatives, from non-branded taco stands to multinational chains.
Pixel DotNetNuke Skin Pack
- Client:
- For Sale @ Snowcovered DotNetNuke Marketplace
- Company:
- Bonguilla
- Deliverables:
- 12 Color Skin Pack for DotNetNuke
Pixel represents Bonguilla’s first encounter with skin pack production for DotNetNuke. It features 12 of the most popular branding colors, in glass and plain finishes and lots of options for backgrounds, containers, licensed images, canvas edges, sizes and menus. All, with amazing design and great functionality.
Canvas Nova DotNetNuke Skin Pack
- Client:
- For Sale @ Snowcovered DotNetNuke Marketplace
- Company:
- Bonguilla
- Deliverables:
- 10 Color Skin Pack by Bonguilla & XML/JQuery Customization Engine
Canvas Nova is our second commercial skin pack for DotNetNuke. We carefully selected 10 beautiful PixelTones (branding color themes) and put together a JQuery engine to fully customize the skin with a simple to use XML configuration file. This was successfully accomplished, and the end result was a cohesive and modern skin with thousands of different possibilities, that is easy to install and even easier to customize.
Rich Woman Event Marketing
- Client:
- Mujeres Latinas de Exito (MLDE)
- Company:
- Mujeres Latinas de Exito (MLDE)
- Deliverables:
- Media Kit, Sponsorship Packet, Event Advertisement, Event Collaterals and Presentation & Post Event Acknowledgements
The client, a non-profit, required a dual language cost-effective way to garner the attention of a 7000 e-mail database and bring 300 people for an event that would feature a renowned female wealth coach that would speak for the first time to Hispanic women.
